going mobile with wordpress (a survey)

Shelley Keith (wcfay, session, @sk140, slides, all presentations)

Shelley evaluated the breadth of WordPress plugins, themes, and services related to mobile. Shelley decided she needed to provide a mobile app as well as a responsive html5 theme that played well on small screens. Went with ShoutEm; lets her redeploy content as a responsive html5 that can also be republished as a native app. Continue reading “going mobile with wordpress (a survey)”

the psychology of user experience

[ conversation: #mxf, #mxf @giodif ]

When design isn’t participating in the experience:

  • you have to put a label on it [ this really begs a Single Ladies reference ]
  • you rely on discovery (excludes discovery-centric experiences)
  • you rely on symbols alone (cross-culture differences can create confusion connections)
  • you aren’t repeatedly distinguishing between the interactive and non-interactive (aim for complementary visual schemes)
  • you ignore the prior experiences users may bring to your UX (there needs to be an appropriate balance between logic and intuition of the design)
  • you ignore user behaviors (observe users using your product) [ but also design for yourself—your job is to know your own behavior extremely well as well as acknowledge repeated observed patterns ]

[ remember: rules are meant to be broken, but only after they aren’t supporting the experience anymore ]
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agile apps–effective mobile and native development

[ SXSW Bios ] #sxsw #agileapps (Archive)


As the rise of iOS, Android, and the Mac App Store brings more web developers into the world of native applications can our existing processes and best practices survive the transition? How can we release early and often in an environment where each update must pass through a review process? How do we aggressively refactor code when outdated clients must be supported? Can we iterate efficiently on features when design changes require more than a stylesheet update? A group of experienced web, mobile, and native app designers and developers will discuss our experiences working on native applications. We will explain what unexpected challenges we encountered coming from a web background, what strategies have helped us design and develop native applications, what did not work, and what we should learn from experienced native application developers. Continue reading “agile apps–effective mobile and native development”

compass/sass/less: tips, tricks, and best practices

[ SXSW Bios ] #sxsw #compass (Archive)


Sass & Compass are quickly becoming a standard for authoring and maintaining the styles (CSS) of many of popular websites. A derivative of these languages may someday replace CSS as the default language for styling html. As with using any new technology, a full understanding of how it works, how to use it efficiently, pitfalls to avoid, and patterns for success will benefit any user. Continue reading “compass/sass/less: tips, tricks, and best practices”

prototype vs. sim—validating software and ux design

[ SXSW Bios ] #sxsw #frogsxswi (Archive)


How much smoke and mirrors does it take to validate interaction models during the software design process? When do you have to stop faking it and start making it? How do you handle the traps of realistic demos slipping into production or permanent beta? Simulation, spike, proof-of-concept, interactive demo, prototype, and other artifacts often come with loose definitions and inflated expectations or lose their primary purpose during collaborative software design and realization. Design technology experts from frog who regularly push and pull on the boundaries of art and science will define bounds and discuss challenges, opportunities, risks, and rewards of going too far in real code during design or not going far enough. Topics will include defining needs and socializing intent for code-driven design assets across stakeholders, balancing speed and fidelity during interaction design, and understanding where early target platform development best informs and validates design. Continue reading “prototype vs. sim—validating software and ux design”

the page is dead

[ SXSW Bios ] #sxsw #designux (Archive)


Responsive web design is changing the definition of a “page,” as it aims to address the growing variety of device form factors and locations where content is consumed. Additionally, as the web evolves, rules and limitations must be better understood in order to create truly unique content. This session will focus on design philosophy and development techniques to create and adapt your content for maximum impact, regardless of where and how it is consumed. Continue reading “the page is dead”

sso—why does it suck so often?

[ SXSW Bios ] #sxsw #sso (Archive)


Single sign-on was a great promise: let the big identity providers handle authentication/identity, and your website gets all the benefits of a streamlined registration process for free! Anyone who has ever tried to implement it however, knows it never really works that way. In the real world, it’s a lot more messy: especially when you add in mobile, multiple providers and mixing it up with an existing account system. We’ll discuss best practices for making it work, handling the gnarly edge cases with security and identity issues, and how to make sure the user experience is as painless as possible. Panel will include platform representatives from Facebook, Twitter, and Google.
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